Leading the Health and Wellness Discussion at PRSA International Conference

Oct 20, 2019

Today was really special. I had the opportunity to share my health and wellness journey, as well as my thoughts on how my fellow public relations professionals can live their best life.

A true career highlight to speak at the Public Relations Society of America (PRSA) International Conference this weekend. My topic was on how my fellow public relations professionals can live their best life to incorporate health and wellness, reduce stress, grow in the career, and thrive. It was an honor to be selected, seeing great friends and connecting with tomorrow’s PR leaders from @prssanational.

More about my session is below!

To continue to advance the profession and professional, we must not only advocate for ourselves and have a voice in major business decisions, but we also must do something often neglected: take care of our mind and body.

Annual studies show that our industry is one of the most stressful professions in the world, alongside surgeons and air traffic controllers. This will not change any time soon, and while we must adapt our skills and tool sets as public relations professionals, our minds and bodies must reduce stress, keep calm and stay healthy.

Our mental and physical health is important not only to the public relations masterminds around the world who are leading large agencies, running their own consulting firms or acting as public information officers but also our next generation of leaders who will advance our profession into a new age.

Mark Mohammadpour, APR, and certified personal trainer and health coach who lost and kept off 110 pounds more than 10 years ago, will share first-party research that examines causes of our stress and practical tools to help keep our minds motivated, our teams feeling inclusive and our bodies fueled and prepared to tackle one of the most stressful jobs in the world: public relations executive.

By the end of this session, participants will be able to:

  • Learn insights based on survey results from peers on their experiences with health and the workplace.

  • Learn how to apply traditional public relations planning techniques to creating fitness and wellness goals that work for anyone, and set yourself and your teams up for success.

  • Learn practical health, wellness and fitness tips that are tailored to public relations professionals, whether they work in-house, as an independent contractor or at an agency.

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